The New Frontier for Chain Store Transformation! CUPLORE's One-Stop Freshly Ground Coffee Solution Empowers 50 Branches for Sustainable Revenue Growth with Just ¥300K.

The competition in the physical retail industry is becoming increasingly fierce. Homogenized operations, customer churn, and difficulty in increasing average transaction value have become common challenges for many offline chain brands on their development path. As consumer groups evolve, young consumers are gradually becoming the main force in offline consumption. Freshly ground coffee, which offers both ambiance and an experiential feel, has long since upgraded from a single beverage to a standard complementary business for physical stores. Looking at mature markets, almost all high-quality chain brands incorporate freshly ground coffee to elevate store ambiance, retain in-store traffic, and drive overall revenue.

However, for most domestic chain brands with dozens of stores, building an independent freshly ground coffee system is a difficult hurdle to overcome. The traditional entry model is a typical heavy asset investment, requiring significant capital, time, and human resources at every stage, from equipment procurement, product recipe development, and category debugging, to personnel recruitment and training, supply chain establishment, and equipment maintenance and operation. Not only do initial investments often run into hundreds of thousands, but subsequent monthly fixed expenses such as rent, labor, utilities, and material losses also need to be borne. The cost of trial and error is high, and operational risks are significant. Many chain brands want to break through with a coffee business model but ultimately stall due to high costs, difficult operations and maintenance, and unstable profitability.

Addressing the urgent transformation needs and industry pain points of physical chain brands, Shenzhen Qidong Network Co., Ltd.'s CUPLORE proudly launches a one-stop freshly ground coffee empowerment project exclusively for chain stores, disrupting the traditional coffee shop opening model. The project targets chain brand headquarters with 50 or more offline physical stores, covering all categories of chain businesses such as catering, retail, beauty, leisure and entertainment, and lifestyle services, helping brands build their own freshly ground coffee system with zero burden, low cost, and high speed, to fill business gaps and create differentiated core competitiveness.

Compared to the traditional coffee shop opening model, CUPLORE's light-asset empowerment model offers disruptive advantages. With the same investment of 300,000 RMB, the traditional model can only establish 1 independent coffee shop, with limited customer traffic and uncertain profitability, and also incurs monthly fixed expenses of 30,000-50,000 RMB for rent, labor, utilities, etc., leading to continuous losses if not managed well. By choosing CUPLORE, 300,000 RMB can complete the full-scale deployment of freshly ground coffee operations across 50 chain branches in one go. All funds are allocated to brand authorization, complete equipment installation, digital system deployment, on-site training, and year-round operation and maintenance after-sales service. There are no hidden secondary fees throughout the process, and materials are procured only as needed, truly dedicating every penny to business model establishment.

What's even more appealing is that stores achieve zero additional fixed operating costs after collaboration. Coffee sales services can be handled using existing store space and staff, eliminating the need for new hires or additional leased space. Costs such as rent, labor, utilities, and management are completely eliminated, fundamentally avoiding the risk of monthly losses. Furthermore, the project includes a comprehensive material guarantee policy, supporting returns and exchanges for all operational materials, which completely solves industry challenges like ingredient overstocking and expiration losses, ensuring worry-free store operations.

In terms of implementation and delivery, CUPLORE creates a full-lifecycle, one-stop service, so partners can enjoy a complete set of standardized delivery content. Regarding brand qualifications, we uniformly provide coffee brand authorization and compliant operational qualifications, aligning with the original brand tone and comprehensively enhancing the store's commercial image. In terms of hardware, we equip 50 stores with fully automatic freshly ground coffee machines and supporting equipment, with unified installation and debugging, and unified quality assurance. The product system includes a complete set of popular coffee and new-style tea beverage recipes, with regular category updates, ensuring consistent taste across thousands of stores and keeping pace with market trends.

In addition, a dedicated digital management system is launched simultaneously, offering comprehensive functions such as revenue statistics, material verification, and operation and maintenance management. Operational data is synchronized in real-time and transparently traceable, enabling efficient digital management. A professional team provides full-staff on-site training, one-on-one operational guidance, lifetime equipment maintenance, and other comprehensive services. Simultaneously, we streamline the upstream supply chain, eliminate intermediary markups, and ensure direct material supply for quality and cost-effectiveness. With a standardized process, the full launch of coffee operations across 50 stores can be completed in just one quarter, rapidly opening up new profit channels.

A clear and substantial two-way revenue model is a core highlight of this project, enabling partner brands to achieve short-term breakeven profitability + long-term passive income growth. In the short term, the headquarters can charge each store a 10,000 RMB standardized deployment service fee, totaling 500,000 RMB in increased revenue for 50 stores. Compared to the 300,000 RMB project investment, a net profit of 200,000 RMB is realized upon deployment, achieving immediate return on investment and completely eliminating investment risk.

Long-term returns are even more sustained and grow with compound interest. For all coffee sales generated by stores, partner brands can enjoy a tiered, permanent commission of 10%-30%. Based on conservative market data estimates, a single store selling an average of 20 beverages per day, with each cup generating a stable revenue of 1 RMB, results in a daily income of 20 RMB per store. For 50 stores, the total daily revenue can reach 1,000 RMB, guaranteeing a minimum annual passive income of 360,000 RMB. As store traffic increases, popular products iterate, and brand influence expands, sales and profits will continue to rise, with annual revenue steadily increasing, achieving compound profitability.

For chain brands, integrating freshly ground coffee operations offers value far beyond just increased revenue. On one hand, it can fill business gaps, align with mainstream chain operating models, escape homogenized competition, and enhance brand style and consumer recognition. On the other hand, it revitalizes idle store resources, effectively improving sales per square meter and overall revenue. Meanwhile, the fully managed service model also reduces the operational burden on brand headquarters, requiring no additional management effort. The low-cost, high-efficiency batch deployment method further helps brands quickly create exclusive characteristic IPs and accelerate scalable development.

Today, freshly ground coffee has become a standard for traffic, profitability, and prestige in physical chain stores. In the current climate of intensified industry competition, being an early adopter of coffee operations means being an early